"Connors sees this daily discomfort as just another challenge facing women in business, whose professional wardrobe often requires uncomfortable footwear. She and fellow Northeastern graduate Jacqueline Quill decided that the way to solve this problem for women in the workforce is by starting their own business.
“Our philosophy was that if we could find a product that helped women to comfortably own their stride on the pavement and at work, it would foster a great sense of confidence,” said Quill.
Connors and Quill launched the company, which they called blistabloc, after they designed a clear adhesive insert that anyone can tape into their shoes to prevent blisters. Its patent-pending design is supposed to react as your feet move to reduce friction, which is what they say causes blisters."